Online 1:1 coaching

The physique is the proof. The man is the point.

Training, nutrition, and daily rhythm built for your body and adjusted every week, by a coach who reads every check-in himself. Online, wherever you train.

  • Taking applications
  • 18 years training
  • Weekly check-ins
  • Online · any gym

Inside the coaching

The actual documents.

These are the real sheets my clients run: the training program they log every session, and the check-in they send me every week. Click through them.

Four real client sheets. Click a tab to open each one.

Conscious Gentleman · Training Program Google Sheets · Yours to keep
Split
Session

Lower 1

ExerciseSets × RepsRIRRestW1W2W3W4W5W6

Log your working weight each week in W1 to W6. Reps stay steady, RIR falls, weight climbs. The seeded lift is an example; clients clear it and log their own.

The actual client documents. Example entries are the template's own samples.Delivered in Google Sheets
Every week

Check-ins

Bodyweight, photos, training notes, sleep. I review it and update your sheet, so next week reflects this one.

Between check-ins

WhatsApp

Stuck on a lift, eating out, traveling, sore somewhere new. Message me instead of guessing.

Face to face

Video calls

Your intake call, then calls when the work calls for them. Send lift videos and I'll review your form.

Logan rolling out homemade dough in his kitchen Real food, real kitchen

Diet and nutrition

No templates. Your plate.

Every nutrition plan I write is built for one person: your body, your goal, your schedule, and the food you actually like eating. Then it moves with you, check-in by check-in.

The approaches I work with

  • Flexible dieting

    Macro tracking

    Calorie and macro targets with full food freedom inside them. The most precise way to learn your body.

  • Performance

    High-protein balanced

    Protein at every meal, carbs placed around training. The default for building or keeping muscle.

  • Lower carb

    Low-carb and keto

    Carbs down, fats up. For people who feel and eat better that way, never forced on anyone.

  • Timing

    Time-restricted eating

    Fasting windows like 16:8 that make the day simpler. A tool for structure, not magic.

  • Plant-forward

    Plant-based and vegan

    Fully doable while training hard. We plan protein and the nutrients plants run short on.

  • Periodized

    Carb cycling

    More carbs on hard training days, fewer on rest days. For lifters chasing the last few percent.

Most of these work. The right one is the one you'll still be running in six months, so we pick it together on your intake call.

What every plan includes.

The style changes from person to person. These don't. Each one is set to your numbers and grounded in published sports nutrition research.

  1. Calories set to your goal

    A deficit, maintenance, or a surplus. Fat loss is paced at roughly 0.5 to 1% of bodyweight a week so you keep the muscle you've built.

    Helms et al., 2014
  2. Protein first

    1.4 to 2.0 g per kg of bodyweight a day as the floor for people who train, and more while dieting to protect lean mass.

    ISSN, 2017
  3. Protein spread across the day

    Three to four meals with about 0.25 g per kg each, roughly 20 to 40 g, instead of one big dinner.

    ISSN, 2017
  4. Enough fat

    Usually 20 to 35% of calories, for hormones, joints, and meals that actually keep you full.

    National Academies AMDR
  5. Carbs that fuel training

    Scaled to how hard and how often you train, and placed around your sessions where they do the most work.

    ISSN, 2017
  6. Fiber

    About 14 g for every 1,000 calories, from fruit, vegetables, legumes, and whole grains. Digestion and fullness depend on it.

    Dietary Guidelines for Americans
  7. Hydration

    Around 3.7 L of total water a day for men and 2.7 L for women from food and drink, more when you train hard or it's hot.

    National Academies
  8. Micronutrients from food first

    Color on the plate before pills in the cabinet. Supplements fill real gaps, and I'll tell you straight which ones are worth it.

    Supplement industry background

It adjusts as you do.

Your weekly check-in already tracks the signals that matter. When they move, the plan moves with them, in small steps, so we always know what caused what.

What I watch every week

  • Bodyweight trend
  • Energy
  • Hunger and fullness
  • Sleep
  • Digestion
  • How the lifts felt
  • Adherence and what slipped

What can change

  • Calories, up or down in small steps
  • Protein, carb, and fat split
  • Meal timing around training
  • Planned diet breaks at maintenance
  • Reversing out of a cut
  • Switching phase: cut, maintain, build
Example phasing over 24 weeksCalories vs. maintenance
Cut Break Cut Reverse Build Maintenance Wk 1Wk 9Wk 11Wk 17Wk 20Wk 24

An illustration, not a prescription. Your phases, lengths, and numbers come from your goal and your check-ins. Planned breaks at maintenance have been shown to improve fat-loss efficiency compared with dieting straight through (Byrne et al., 2018).

Coaching, not medical care. If you have a medical condition, an eating disorder history, or take medication that affects appetite or blood sugar, we clear the plan with your doctor first.

How it starts

From application to first check‑in.

  1. Apply

    Two minutes. Tell me where you are and what you want to change. I read every one myself.

  2. Intake call

    A video call to find the real goal under the one you say out loud. Training history, schedule, food, sleep, injuries.

  3. Your protocol

    Training, nutrition, and supplements built for you, in Google Sheets and Docs you keep for good.

  4. Weekly check-ins

    You send your numbers, photos, and notes. I adjust the plan. WhatsApp me in between.

Logan from behind, hitting a back double biceps pose in the gym 18 years under the bar

Your coach

I know the wall because I lived at it.

I used to buy every supplement and chase every routine, anything that promised to move the needle. I had the body. I had the discipline. And I was still hollow, still reactive, still losing my temper with the woman I love most.

Then it landed on me: the outside was only ever going to reflect what I hadn't fixed on the inside. When I stopped outsourcing my progress to the next product and started doing the work, everything realigned. My training. My marriage. My energy.

I'm not here to hand you another plan and disappear. I'll give you the tools, stay close while you learn them, then get out of your way.

18 yrs

of training. I've run the programs you're thinking about and I know where each one breaks.

Inside the label

A supplement industry background means straight answers on what's worth your money.

Logan in the gym, flexing his arm in a black tank top

The flagship · Six months

Build it inside, and the outside has no choice.

The Conscious Gentleman is six months, one on one, on the body and the man running it. The muscle was never the goal. Build the man underneath and the body becomes the receipt.

10–15%Body fat, with targets set to your goal
90+Sleep scores, waking rested without fighting an alarm
All dayEnergy and focus that don't die by 3 p.m.
YoursA system you keep after you graduate

Program targets, not guarantees. Your numbers are set on the intake call.

Packages

Three ways in.

Every package starts with an application. I only take people I'm sure I can help, so spots stay limited.

Plan only

The Blueprint

For people who train consistently and want the right plan to run on their own.

One planyours to keepBuilt from your intake call
  • Intake questionnaire and a video walkthrough call
  • Your full training program in Google Sheets, run in 4 to 6 week blocks
  • Calorie and macro targets with a meal framework
  • Supplement guide: what to take, what to skip
  • Two weeks of WhatsApp questions
Apply for the Blueprint

Coaching

1:1 Coaching

For people who want accountability and a plan that moves with them every week.

Monthly1:1 coaching3-month minimum
  • Everything in the Blueprint, plus
  • Weekly check-ins with plan adjustments
  • Form reviews from your lift videos
  • WhatsApp access through the week
  • Monthly video call
Apply for 1:1 Coaching

Six months · 1:1

Flagship

The Conscious Gentleman

For men ready to change the body and the man running it.

6 monthsone on oneLimited founding spots · Payment plans available
  • Everything in 1:1 Coaching, plus
  • Deep-dive intake to find the goal under the goal
  • Your full day mapped: morning, day, and night
  • The inner work: presence, ownership, and the drive that runs you
  • Coaching calls as the work calls for them
  • You finish with a system you keep, not a subscription
Apply for the program

Investment is covered on your intake call, once I know what you need. Not sure which fits? Apply and pick "Not sure yet."

Questions

Before you apply.

Is this only for men?

No. The Conscious Gentleman is built for men. The Blueprint and 1:1 Coaching are for anyone ready to do the work.

Do I need a full gym?

A commercial gym gets the most out of the program. Home setups work too. Tell me what you have and I'll program around it.

Will I get a meal plan?

You get calorie and macro targets plus a meal framework you fill with food you actually like. Rigid meal plans get quit. This one gets learned.

I have food restrictions or preferences.

Good, tell me on your application. Vegetarian, dairy-free, long work shifts, whatever it is. The plan gets built around it.

How do weekly check-ins work?

Once a week you send bodyweight, progress photos, training notes, and how you slept. I review it, update your sheet, and reply on WhatsApp.

Can you work around an injury?

I'll program around old injuries and work alongside what your physio says. I'm not a medical provider, so anything new or acute needs a doctor first.

How much does it cost?

It depends on the package and what you actually need. We cover investment on your call, once I know your goal, so every number you hear fits your situation.

Is there a payment plan?

Yes, for The Conscious Gentleman. We'll set it up on your call.

What happens after I apply?

I read every application myself. If it looks like a fit, I'll email you to book your intake call.

Apply

Let's see if this is a fit.

Two minutes. Answer honestly. Your answers tell me most of what I need to know.

  1. TodayYou send this form.
  2. NextI read it myself and email you if it's a fit.
  3. ThenWe get on a video call and build your plan.

Enter your name.

Enter an email I can reply to.

Which package are you interested in?

Pick one. "Not sure yet" is fine.

Tell me in a sentence or two.

Choose the closest fit.

Coaching is an investment in yourself. If we're a fit, are you ready to make it?

No numbers here. We go over investment on your call, matched to what you need.

Pick the answer that's true today.

When do you want to start?

Choose one.

Your answers go straight to my inbox. No lists, no spam.